Mathilde Estadieu

Director of Communications & Business Development

Location
Contact

Tel: +33 (0)1 40 16 70 00

Expertise:

Marketing and public affairs professional with 20 years experience in international & regulated environments, Mathilde is responsible for designing and implementing the communications strategy and for coordinating the business development of the firm. Member of the CODIR, she manages a team of 6. Mathilde joined Plasseraud IP after leading Business Development for public law, energy & real estate Practice Groups at Baker McKenzie, and at a French global law firm, and a 5 years experience as public affairs specialist in Spain, assisting regulated industrials (Energy, Telecom) in public acceptance projects & regulatory affairs. Her expertise in PR and marketing both in agency and in-house, in a start-up and in two international public-private organizations enables her to deliver client-oriented advice & navigate global complex environments. Mathilde joined Plasseraud IP in 2019.

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Practice areas

Business Services & Innovation Solutions Marketing 
Business Development: Go-To-Market methodology from ideation to business model generation and storytelling, KPI monitoring, Global Accounts management design and execution   
Corporate  Communication positioning, brand awareness, rebranding: analysis, design, implementation
Public Affairs, Public acceptance, Stakeholders Relationship, Crisis Communication 

Education

Master Degree in International Cultural Relationship – Institut d’Etudes Politiques - Lyon 
Master Degree in Political Sciences – Institut d’Etudes Politiques - Strasbourg 
Major in International Relationship
Erasmus Exchange Program in Leipzig, Germany 
Centre de Formation des Journalistes de Paris – CFPJ 

Languages

French, English, Spanish, German